Marketing Specialist
Job Description
- Develop, manage, and grow our social media presence across multiple platforms, including creating content calendars, scheduling posts, and engaging with followers.
- Create visually compelling and brand-aligned content for digital and print, including brochures, signage, instructional materials, presentations, and more.
- Write and design marketing content including blogs, email campaigns, and case studies that support SEO and overall content strategy.
- Assist in the development of video content and motion graphics using tools such as Adobe Premiere Pro or After Effects.
- Maintain and regularly update the internal company website/intranet with relevant news, resources, and communications.
- Ensure consistency in branding across all company materials and communication channels.
- Support company-wide marketing initiatives and assist in coordinating internal events and campaigns.
- Bachelor’s degree in Marketing, Graphic Design, Communications, or a related field.
- 2–3 years of experience in a marketing or communications role, ideally within a B2B or industrial/manufacturing environment.
- Strong background in content creation and social media management, with an understanding of platform-specific best practices.
- Proficient in WordPress and Adobe Creative Suite
- Skilled in Microsoft Office Suite (Word, Excel, PowerPoint).
- Detail-oriented with the ability to manage multiple projects and deadlines.
Meet Your Recruiter
Sabrina Herrera
Sabrina Herrera is a seasoned Technical Recruiter with a knack for establishing genuine connections with candidates and continuously expanding her expertise in various roles and industries. With one year of dedicated service at Sterling and an impressive 15-year journey in the recruiting arena, Sabrina has become a respected figure in talent acquisition.
As a Technical Recruiter, Sabrina's ability to build strong relationships with candidates sets her apart. She values the opportunity to understand each individual's unique strengths, aspirations, and career goals, ensuring she can guide them toward the most suitable and fulfilling opportunities.
Having spent 15 years in the recruiting domain, Sabrina's experience spans diverse industries and roles. She embraces the challenges of exploring new fields, consistently striving to expand her knowledge and expertise. Her dedication to continuous learning allows her to stay at the forefront of emerging trends and best practices in the recruitment landscape.
Sabrina advises fellow professionals to cultivate a curious mindset and actively seek new challenges and projects that push the boundaries of their abilities. Embracing the unknown and venturing into uncharted territories can lead to personal and professional growth, ultimately elevating one's effectiveness in the field of recruitment.